PlayAbly Podcast: Gamifying E-commerce for the Future
The PlayAbly Podcast
Where Ecommerce Meets Entertainment—and Retention Gets Real.
Welcome to the PlayAbly Podcast—your go-to audio destination for bold ideas at the intersection of ecommerce, psychology, and performance marketing. If you're a DTC founder, retention marketer, or CRM strategist looking to boost LTV, loyalty, and customer engagement, you're in the right place.
Each episode breaks down the latest trends in retail gamification, interactive promotions, and gamified Shopify experiences. From real-world case studies to cutting-edge strategies, we uncover how top brands are transforming everything from overstock liquidation to seasonal campaigns into powerful engagement engines.
Discover how to:
🎯 Drive conversions with ecommerce gamification
🧠 Leverage customer psychology to improve the customer journey
📈 Turn promotions into long-term retention marketing
wins
🏆 Build sticky customer loyalty programs and VIP programs
If you're tired of generic discounts and want to create shoppable experiences your customers actually enjoy, subscribe now and start playing with the future of commerce.
PlayAbly Podcast: Gamifying E-commerce for the Future
PlayAbly Podcast Episode 33: The $300K Mistake: How to Run Legal Ecommerce Promotions This Black Friday
This episode of the PlayAbly Podcast is your wake-up call before Black Friday. With consumer budgets tightening and competition rising, discounting isn’t your only option — and it might be your worst one.
We're diving deep into why nearly 70% of ecommerce promotions could be illegal, what the “lottery trifecta” is, and how brands are unknowingly putting themselves at risk of massive fines — think $300K or more. From shady spin wheels to high-stakes giveaways, we break down the legal landmines that could ruin your Q4.
You'll learn:
- Why most "purchase-to-enter" promotions are violations of state and federal law
- How sweepers are ruining your metrics and ROI
- What the Alternative Method of Entry (AMOE) is and why it’s non-negotiable
- How to legally run high-converting campaigns using a Trusted Partner for Full-Service Digital Promotions
Plus, we’ll show you how ecommerce gamification
can be both exciting and compliant — a smarter way to drive engagement without risking your business.
Get Your First Month of PlayAbly free when you mention this Podcast during your free PlayAbly Demo - learn how gamification can improve your ecommerce shop at www.playably.ai